St Albans Community Pantry

The St Albans Community Pantry is a local charity providing food support to individuals and families across the St Albans area. I was asked to create a new identity that would further establish the charities position within the community and raise awareness of their work. The new logo comprises of a specially drawn ‘heart’ monogram, developed from the C and P initials, and word mark. As part of the visual language a selection of abstract graphics drawn from the monogram were created to emphasise and work with the charities strapline, highlighting the important work they do.